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#RockYourCup

Using the Power of Music to Reduce Single-Use Plastic

LoaTree is proud to announce, #RockYourCup, a reusable cup program targeting music venues across the U.S.

Grow your eco-karma and make your fans smile.

HOW IT WORKS

I’d like to find out more about #RockYourCup!

PLASTI-FACTS

(not to be confused with fun facts)

  • Making plastic bottles to meet America’s demand for bottled water uses more than 17 million barrels of oil annually, enough to fuel 1.3 million cars for a year.

  • Americans consume more than 50 billion plastic water bottles per year. The U.S.’s recycling rate for plastic is only 23 percent, which means 38 billion water bottles – more than $1 billion worth of plastic – are wasted each year.

  • Research found that 693 species had been documented as having encountered plastic debris, with nearly 400 involving entanglement and ingestion.

  • In the U.S., we use 500 million straws a day! That is enough straw waste to wrap the circumference of the earth 2.5 times.

  • There are an estimated 270,000 tons of plastic floating on the surface of the ocean - a staggering 700 species are threatened by its presence.

  • The music and festival industries are a powerful vehicle for change. By transitioning away from single-use plastics in venues, concert halls, clubs and more, we can continue reducing unnecessary plastic consumption. It’s a wise business choice and saves our environment.

    Alison Teal
    Alison Teal filmmaker, conservationist, surfer

PLASTIC PLASTIC EVERYWHERE

Single-use plastics are everywhere. Unfortunately, items such as plastic bags, straws, bottles and bottle caps, cups, cutlery and more serve a purpose for a matter of days, hours or even mere minutes – just to be discarded.

  • They end up in our oceans and rivers
  • They end up in our landfills
  • They are consumed at an alarming rate by wildlife
  • They enter our food chain

Unfortunately, plastic doesn’t biodegrade. It photodegrades into smaller and smaller pieces over many years. These micro-plastics get ingested by marine and land animals, affecting not only aquatic and terrestrial life, but eventually, human communities.